Daimler’s 2014 truck to be 7% more efficient

Emerging reports from the North American automotive industry have confirmed that Daimler’s 2014 Trucks will be 7 per cent more fuel efficient than the current model. The engine used to power the 2014 Freightliner Cascadia Evolution will be built in Detroit. Martin Daum, the President and CEO of Daimler Trucks said that the company’s success(…)

The Mercedes-Benz SLS AMG GT

Just by looking at images of the new Mercedes-Benz SLS GT, you can see what a splendid vehicle with an astonishing amount of power. Will we be able to afford one? The answer for most of us would be no. The Mercedes-Benz SLS AMG GT is essentially a revamped version of the SLS AMG. What’s(…)

It’s cheaper to insure a Mercedes-Benz than a BMW in America

Research in the United States from Automobile.com has confirmed that BMW drivers are paying 25 per cent more for their car insurance compared to Mercedes-Benz drivers. Could this have an effect in the battle for the number one luxury car spot at the end of the year? Mercedes-Benz v BMW Mercedes-Benz and BMW took their(…)

Lewis Hamilton makes surprise visit to Mercedes-Benz driving academy

Lewis Hamilton, Vodafone McLaren Mercedes-Benz Formula 1 representative has made a surprising visit to the new Mercedes-Benz Driving Experience Centre. Located at the Silverstone Circuit, Mr Hamilton made the visit to launch brand new expansion plans. Enhancing skills and confidence for the future The idea of the Driving Academy is to develop the skills and(…)

Mercedes-Benz SL will start from £72,495

Sounds quite expensive don’t it, but if you are interested rest assure that the car is indeed worth every penny. The Mercedes-Benz SL Roadster will be released at the start of June for a whopping £72,495 for the entry level version. Main rivals The car’s main rivals will be the Jaguar XK and the Porsche(…)

Mercedes cuts jobs in Brazil

Mercedes-Benz has announced that they have cut 10 per cent of their workforce in Brazil. The news may come as quite surprising especially considering that Brazil was one of the best performing car markets in the world at present. Mercedes-Benz is also Latin America’s largest supplier of commercial vehicles. Major slowdown However the situation has(…)

Employees from Daimler AG set to walkout

Emerging reports from the German automotive industry have confirmed that more Daimler employees based in Germany could be set to walkout. Employees working ThyssenKrupp AG as well as Volkswagen AG are amongst those considering taking the same action. 36,000 workers associated with Metall Labor union are unhappy at current payment structure and terms. Daimler employees(…)

Mercedes-Benz to market A-Class with Twitter

Mercedes-Benz has taken a unique step for the marketing of their upcoming Mercedes-Benz A-Class. This will be the first ever non-branded campaign ever, with Twitter playing a huge role. Pure and Simple The campaign consists of a slogan ‘Pure and Simple’ with an image of the revamped Mercedes A-Class and a hashtag of #NewGeneration. Twitter(…)

Mercedes-Benz sales record for April

Mercedes-Benz have reported their best ever April sales in the United States. The German luxury car makers are clearly keeping up the pace with BMW, following last year’s intense sales battle where Mercedes-Benz was beaten by a very small margin. The company managed to sell 22,336 in April alone. Sales include sales of the Smart(…)

Mercedes-Benz USA celebrates best new restaurant

News reports emerging from the United States have confirmed that Mercedes-Benz partnered The James Beard Foundation sponsoring the Best New Restaurant Award. This year’s winner was Next in Chicago. The glamorous ceremony was at Lincoln’s Center’s Avery Fisher Hall in New York City. James Beard Foundation In order to connect with Americans at a deeper(…)